Tuesday, February 13, 2024
10:00-10:45am
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
Maximizing Revenue with White Label Programs
MSPT-01 In an increasingly competitive landscape, MSPs are constantly seeking avenues to expand their service portfolios and generate additional revenue. This session delves into the potential of white label programs for MSPs to support that goal. Attendees will discover the nuances of selecting, integrating, and marketing white label solutions, and understand how, by leveraging these programs, MSPs can seamlessly offer additional services under their own brands, boosting customer value and driving sustainable business growth.
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11:00-11:45am
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
UCaaS and MSPs: Driving Collaboration, Productivity, and Customer Experience
MSPT-02 UCaaS is revolutionizing the way organizations communicate and collaborate, and it has become a critical business tool in the current work environment that features some form of remote and/or hybrid work at most companies. For MSPs, integrating UCaaS is no longer an option but a necessity. This session will explore how UCaaS enables enhanced collaboration, increased productivity, and an elevated customer experience. Through the discussion, attendees will glean actionable insights on successfully adopting and optimizing UCaaS solutions within their offerings. They will also explore the future trajectory of UCaaS in the MSP landscape, ensuring they remain at the forefront, strategically positioning MSPs for unparalleled growth and customer satisfaction.
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12:00-12:30pm
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
Elevate Your MSP to a Full-Stack MSSP to Increase MRR with Unlimited Zeros
MSPT-03 The IT space has reach a tipping point of sorts, where security and compliance needs are overshadowing most other requirements and, frankly, that’s not every likely to change. Knowing that, there is no better time for MSPs to transition into MSSPs. The simple fact is customers need the experience and expertise to navigate through the regulatory framework of controls and ensure the safety and security of there assets. But, they don’t have that expertise in-house, which is where MSPs face a massive opportunity. Join this session to learn how to make this transition successfully and without adding additional FTEs and overhead to your business.
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1:30-2:00pm
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
Culture as a Competitive Advantage
MSPB-11 It’s no secret the workplace has evolved significantly over the past four years. MSPs have not been immune these changes and the importance of developing and nurturing a positive culture within the workplace. This discussion will explore the profound role that a positive workplace culture plays within MSPs, and the importance of fostering a culture that not only attracts and retains talented professionals, but also creates a distinctive market presence and, ultimately, drive business success.
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2:05-2:45pm
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
Capitalizing on 5G for Revenue Growth
MSPT-06 As the 5G revolution reshapes the connectivity landscape, MSPs must be ready to capitalize on the opportunity 5G presents for driving business expansion. This session looks at the opportunities 5G presents for MSPs to unlock new revenue streams and bolster growth, discussing strategies for developing 5G-centric offerings, exploring use-cases that cater to evolving client demands, and strategically positioning their services in a hyper-connected market. Dive into the world of enhanced connectivity, reduced latency, and unparalleled data speeds, and discover how your MSP can capitalize on 5G to drive revenue growth.
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3:00-3:45pm
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
Managing Cloud Costs – The Rise of FinOps
MSPT-05 While today’s cloud-first technology landscape continues to deliver benefits to businesses, many have also seen their cloud spend skyrocket, prompting a search for innovative strategies for financial governance. Enter FinOps, the operating model for the cloud era, fusing finance and operations to optimize cloud spend without compromising performance. This session, tailored for MSPs, delves into the core principles of FinOps, providing actionable insights on how MSPs can implement FinOps practices to gain better visibility, efficiency, and control over cloud expenses – for themselves and their customers. Discussion will include an examination of why cloud costs continue to increase, as well as tools and best practices for mastering the art of cloud cost management.
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4:00-4:45pm
Tuesday - 2/13/24
MSP Expo Tech Track (Palm B)
How AI is Changing Cyber Security
MSPT-07 Cyber security should be top of mind for every business and has created a massive opportunity for MSPs. As cyber threats evolve, traditional security measures are no longer sufficient. This session looks at AI's unparalleled capabilities in predictive threat modeling, anomaly detection, rapid-response strategies, automated learning, and more, fortify security postures and reduce vulnerabilities far beyond the capabilities of traditional methods. Attendees will gain insights into how to implementing these advanced technologies within their own service offerings and infrastructures to optimize their security services, avert cyber incidents, and drive revenue. Embrace the future of cyber defense and learn how integrating AI can provide a robust security posture, ensuring client trust and business continuity in an era of ever-escalating digital threats.
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Wednesday, February 14, 2024
9:00-9:45am
Wednesday - 2/14/24
MSP Expo Tech Track (Palm B)
Adding Incremental Revenue with CPaaS
MSPT-08 There are many ways MSPs can use CPaaS to add incremental revenue potential to their offerings. This session will explore those opportunities and how MSPs can leverage CPaaS to offer advanced communication features and integrate with other business-critical applications (such as CRM tools, marketing automation platforms, and more), and other ways to increase the value they deliver to their customers.
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10:00-10:45am
Wednesday - 2/14/24
MSP Expo Tech Track (Palm B)
The Critical Value of Cloud Backup and Storage for MSPs
MSPT-09 MSPs face unprecedented challenges in data management and security. This session equips MSPs with cutting-edge insights into the cloud storage space, exploring why cloud backup is not just an option, but a necessity, for safeguarding client data against cyber threats, natural disasters, and system failures. Attendees will gain a comprehensive understanding of the latest cloud technologies, including scalable storage solutions, advanced encryption methods, and cost-effective backup strategies. The panel will demonstrate how cloud backup can enhance operational efficiency, ensure compliance with data protection regulations, and foster trust in client relationships while simplifying the complexities of data management.
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11:00-11:45am
Wednesday - 2/14/24
MSP Expo Tech Track (Palm B)
Architecting Work from Anywhere Solutions for Your Clients using Cloud
MSPT-10 Avetta Global
Flexible, scalable, and secure remote work solutions are key to business success. This session is designed for MSPs aiming to harness the power of cloud technologies for their clients and delivering solutions that enable those clients to work effectively from the office, home, or anywhere else. The discussion will include principles of designing cloud-based offerings that support and empower dispersed workforces, as well as essential tools, integration methodologies, and best practices to ensure seamless connectivity, robust security, and optimal performance. Whether you're an established MSP or just venturing into cloud solutions, this session will provide actionable insights to position your offerings at the forefront of the 'Work from Anywhere' revolution.
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12:30-12:55pm
Wednesday - 2/14/24
MSP Expo Tech Track (Palm B)
Special Presentation: Why You Should Be Charging More to Your Customers
MSPT-11 As cyberattacks become more common and aggressive, businesses of all sizes need to work with an MSP. The problem lies in that not all MSPs share the same expertise or have the same skill sets thus providing different pricing models. This presentation is going to help you show your value to give you the confidence and support you need to increase your rates.
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1:00-1:25pm
Wednesday - 2/14/24
MSP Expo Tech Track (Palm B)
Strategic Synergies: Utilize UCaaS as an Equity Engine
MSPT-12 Every MSP's goal is to attract new clients and develop long-lasting relatiopnships with them. In this session, we will explore the use of UCaaS for MSPs to solidify business equity. Attendees will learn strategies to elevate revenue streams to new heights, and craft a transformative portfolio that will captivate both new and existing customers, driving additional monetization opportunities.
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Thursday, February 15, 2024
8:15-9:00am
Thursday - 2/15/24
MSP Expo Tech Track (Palm B)
Driving Business with Microsoft Expertise and Integration
MSPT-13 In an era where business agility and technological adeptness are quintessential, Microsoft’s suite of solutions presents a robust platform for MSPs to escalate their service capabilities. This session is designed to explore how MSPs can leverage Microsoft's ecosystem to foster seamless integrations, enhance operational efficiencies, and deliver superior value to customers. Discover how harnessing the power of Microsoft’s software and integrating with other business applications and services will propel business performance and customer satisfaction.
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1:00-1:45pm
Thursday - 2/15/24
MSP Expo Tech Track (Palm B)
SD-WAN and SASE: Driving Revenue and Reducing Efforts by Bundling with Other Services
MSPT-14 As MSPs continue to seek ways to increase revenue streams, this session looks at the synergistic integration of SD-WAN and Secure Access Service Edge (SASE) into existing service portfolios. The panel will address not only the value of these services, but how bundling them with other services enhances value propositions, drives revenue growth, and optimizes operational efficiency. Discussion will explore various option for service bundling, including with UCaaS/voice services, POS solutions, Internet service for MDUs, and others, along with best practices for seamless implementation and insights into evolving market demands. Participants will leave equipped with strategies to leverage SD-WAN and SASE, transforming them into key differentiators in the competitive MSP landscape.
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2:00-2:45pm
Thursday - 2/15/24
MSP Expo Tech Track (Palm B)
Creating Better IT Services with AI
MSPT-15 As MSPs look to optimize their service delivery, they need to look no further than Artificial Intelligence. As customer expectations evolve, AI integration stands as a pivotal differentiator in delivering efficient, proactive services. AI has the power to transform the ITSM, RMM, Help Desk, and other services MSPs are already offering, enabling them to deliver better results while empowering them to grow their businesses faster. This session features strategies for enhancing MSP service portfolios using AI, including an exploration of AI-driven advancements that revolutionize issue resolution, automate complex processes, and predict system failures for rapid mitigation. The discussion will demonstrate how AI elevates service quality, optimizes resource allocation, and drives customer satisfaction through faster and more accurate support interactions. By harnessing AI's potential, MSPs can not only anticipate client needs with unprecedented accuracy but also unlock new revenue streams, ensuring sustainable business growth.
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